Timothy Erdmann

Product Designer | Product Manager | Strategist

Systems Thinking, User Experience, Human-Centered Design, Problem Solving.

Let's build products your customers will love.

WORK

Selected recent work

Finishe SEABASE 12-inch vinyl and packaging

SEABASE

Producer, art director, and designer.

June 2024 - August 2025

SEABASE, a surf-rock band out of San Diego, CA.

My Contributions

Producer, Project Manager, Design Direction & Concept, Digital Design, Layout & Packaging Design, Print Pre-production, Copy Writing

PITTBOS

Director of Product And Design, reporting to the CEO

Sept 2021 - June 2024

Pittbos is a SaaS platform for the Constuction-Technology space.

Cloud-based tools for CRM and lead management, materials supplier pricing & ordering, job estimating & bidding, digital geo-spacial measuring tools, project Management & job scheduling calendar, and invoicing.

My Contributions

Product Management & Design Strategy, Information Architecture, Design & Dev Team Management, AWS & Release Management, UX/UI Design

Pittbos App displayed on multiple screen sizes
Pittbos App displayed on multiple screen sizes
Screenshot of Pittbos work scheuling calendar

PITTBOS BACKLOG CALENDAR

Active project scheuling and tracking calendar.

Sept 2021 - June 2024

For over a year, there was one feature request that kept popping up in talking with the customers. They loved the core of Pittbos Contractor with its CRM-light, project estimate and proposal features. However, a consistent message was that they could not fully transition to using Pittbos without a work scheduling component. A big part of their post-sale backend workflow was missing.

PITTBOS DESIGN SYSTEM

This was a living document that we built while flying the plane. It enabled rapid development, iteration and standardization of components, accelerating time to market.

Sept 2021 - June 2024

We collaborated as a team to come up with the design language and code structure for the system.

Working in Sketch, Figma, Miro and React we created elements and components that made it super fast and easy for me to convey an idea or concept and the team could turn around designs and working prototypes over night. I can't advocate enough for defining a design system as you build products.

A truly lean machine. This team, delivered through challenging conditions in Ukraine. One of the best I've ever worked with.

Screenshot of a page from the design system
Viasat corporate logo
Viasat corporate logo

VIASAT

Enterprise and Consumer Satellite Internet. We brought a disjointed business customer experience together into one easy to use account management portal.

Feb 2017 - July 2021

I worked on many different things in this role. Mostly business satellite service, but also heavily involved in the design of billing management process, Salesforce-based business and sales partner tools and customer support systems.

Design Team Lead, Product Design, Design System, User Research, UX/UI Design

WRITING

Thoughts, musings, analysis, discussion.

Design Review & Critique

September 18, 2025
Drawing that shows three pigs in a meeting, with one pig presenting the design for a hay-based house.

Why are design reviews important?

I've sat, over the years, in many, many design reviews. One of the most difficult things to learn early on in my career was how to separate design critique from my personal feelings. It's something that quite a decent number of design colleagues and friends & I have discussed.

What I found was that it took effort & training from both sides. All too often, feelings would get hurt, resentment would linger, arguments would occur, and animosity could extend into subsequent reviews.

The catalyst for me, the thing that made start to examine this more, was almost 20 years ago now at a tech company in the SF Bay area. I was on the receiving end of an awful critique...


What do I bring to the table?
  • Product Strategy
  • Systems Thinking
  • User Experience & UI
  • AI/LLM Augmented Design
  • Storytelling
  • Accessibility
  • Front-end Development
  • Project Management
  • Research & Writing

ABOUT ME

Born in NY. Raised in New England. Living in Southern California.
I've been at this for a while.

20+ years of Product Development, Management, & User Experience Design.

Mental Health is Important

I am also a Musician, Sound Recordist & Audio Engineer, Photographer, Amateur Philosopher, and I love to cook.

Three facts about me:

I play bass in an all-bass surf-rock band called SeaBase. We just released an album.

I like to travel. A favorite was the Forbidden City in Beijing - imperial palace of 24 Ming & Qing Dynasty Chinese Emperors. Take a look.

I used to be player-captain on a competitive, adult-league ice hockey team, called 'The Gentlemen'.

Send me an email.

photo of Tim Erdmann

CONTACT